STEP 1 : Choose your Blogging Platform
Learning how you can start a blog during this era is extremely simple and doesn’t require any technical or web development experience (adore it designed to years back ). To obtain started, you have to select a platform for the blog.
A blogging platform is what your blog is built on, often mentioned like a content management system (CMS ) that lets you easily create your blog & write content (blog posts ).
It’s top priority to select the correct platform from the start.
The graph below details the usage of blog platforms in 2016-2017. As possible see, over fifty percent of bloggers opt for WordPress, something I highly recommend you doing also.
Blogging Platform Breakdown
For beginners looking to start out a blog, WordPress is that the method to go
Without question, it’s the foremost simple platform I’ve ever had the pleasure of dealing with, and consistent with ManageWP, the data doesn’t lie.
It’s also flexible and easily customizable that just about everyone from small business owners, to bloggers, all of the method to professionals and freelancers, just can’t stop raving about WordPress.
You will get started along with your very own WordPress blog, a hosting provider and also a domain name for $2 – $5 a month. Don’t worry – I’m visiting show you the way to obtain a domain name at no cost and also your hosting with a discounted rate.
STEP 2 : Select a Domain Name & Host
Once you’ve selected your blog platform, you’re visiting need two critical things to obtain your blog online :
How can I get my domain name and hosting?
I’ve always put my sole rely upon www. Bluehost. com as my main web hosting and domain provider for my personal and client web development projects. I’ve tried every hosting service available, and nobody can be as reliable as Bluehost.
Their web hosting service costs lower than a gallon of milk and they‘ll provide you with a domain name for FREE (saving you $10 each year ).
That’s its not all though :
Whenever you get a free domain name with Bluehost, you’ll also receive a private email account : yourname@yourblog. com – which looks so a lot more professional when compared to a generic Gmail or Hotmail address.
Finalizing your Domain Name Choice
Here’s how you can do it right :
What blogging topic are you currently most passionate about? Take a look at other similar blogs to discover what individuals are choosing for domain names.
If you’re made a blog for your company, your domain name ought to be your company name (www. YourBusinessName. com )
If you’re making a blog for only yourself, then your domain name ought to be your own personal name. My first blog was called MattBanner. com.
I chose OnBlastBlog. com like the name of the blog because I wanted to assist people blast off with made a website and growing it to new heights.
Domain names typically end with. com, . net or. org. Recently domain extensions (finished from the domain, like. com ) have opened as much as include more words for example. us and. sports.
When selecting a domain name, what would I advise? Don’t waste time with anything but. com, . org or. net. Those other crazy domain name extensions aren’t widely known so it is going to be harder for customers and readers to locate you.
If nobody created tools for us we’d never get anything done. And if we did, it would take 100x longer than it would with the right tool set.
When it comes to SEO, this couldn’t be any truer.
As online marketers, bloggers, and small business owners, SEO is important. Some may even call it critical. A make or break type of thing.
Which brings us to this post.
In this post, we’ll be looking at 10 SEO tools that are either for keyword research, competitor research, rank tracking, and link building.
SEO Tools for 2017
There are many SEO tools out there. We have 10 that are worth trying first.
Used for: Research and Analysis
Out of all the SEO tools out there, thousands of online marketers, small business owners, and SEO’s prefer to use Ahrefs to help them improve their search rankings.
Their Site Explorer is the best among backlink analysis tools.
They also have the Content Explorer, which searches the web for the most popular content for any topic or keyword.
And if you ask me, it’s just as good as Buzzsumo.
Ahrefs have one more tool, the Keyword Explorer 2.0.
This gives you a keyword’s search volume (global or country), SERP overview and position history, related keyword ideas, and the difficulty level.
The pricing starts at $99 per month with annual options. But you’re allowed to have a free account with limitations.
They also offer free trials for all plans.
Used for: SEO Audit
Seobility is all about showing you how good or bad your website’s overall SEO optimization is.
They have 4 major tools/features:
SEO Check – which will test your website and give you tips for better search engine optimization.
Keyword Check – which will show how well your page is optimized for your target keyword(s).
SEO Compare – which compares 2 pages for a keyword term.
Ranking Check – which checks your page’s rankings for any keyword.
They offer a free plan. But it only allows usage for one domain. Premium plans start at $40 per month with a 30-day free trial.
#3: Long Tail Pro
Used for: Keyword Research
Long Tail Pro recently went through an ownership change.
And you know what that means? The new ownership team is hungry for success. They saw potential in Long Tail Pro and are determined to make the product even bigger.
Since their change, LTP has moved from being a downloaded application to being cloud-based (meaning you can now use it in your browser.)
Before going cloud, LTP was already one of the most popular keyword research tools in the SEO field. This will only make it 10x faster and 10x easier.
Watch how it works here:
#4: SEM Rush
Used for: Keyword + Competitor Research
SEM Rush really made a name for themselves over the past couple years. They basically took competitor research to a whole other level.
The best part about SEM Rush is there are more than 20 ways to research your competition. Robbie Richards calls them stealth tactics.
You can find their best backlinks, their best keywords, their best content, and more. It’s even great for paid traffic and PPC.
It’s definitely a must-have.
Used for: Outreach
Pitchbox isn’t exactly an SEO tool. But when you are link building, there’s usually a lot of outreach involved. A lot.
Pitchbox makes your overall outreach efforts 10x easier than it would manually. Their email sequence feature lets you set up follow-up emails automatically.
Here’s a little example of what they can do:
First, I entered a few keywords related to my blog (ex: blogging tips).
Pitchbox, then rounded up some of the best sites for me to reach out to and connect with. Prospects.
After just 2 minutes, Pitchbox gave me 316 potential connections.
They even have a couple SEO features, such as link monitoring.
Their plans allow multiple users. So if you’re working with a team, this will come in handy.
Plans start at $195 per month, with a 15-day free trial so you can get your feet wet.
Used for: Competitor Research
SEOquake is a free browser extension. It’s like the MozBar. Except it pulls up more of the page’s data.
Some of the page data or metrics it shows are:
The number of (external) links.
SEM Rush rank.
Webarchive age (domain age).
When you’re researching your competitors or finding link opportunities, the SEOquake toolbar will come in very handy.
#7: Seed Keywords
Used for: Keyword Research
Seed Keywords is pretty cool. Here’s how it works:
First, you’re going to create a scenario. Basically, you’ll be asking a question.
Example: “If you were looking for shoes, what would you search for?”
Second, you’re going to take the unique URL they give you and share it with as many people as you can. They can be your friends, social followers, or your email subscribers. Basically any of your contacts.
Then, you wait.
When you get enough people answering your question, you’ll have a list of legit search terms from real-life internet users.
The best part about it is it’s 100% free.
Used for: SEO Audit
When it comes to SEO, it’s great to know how well your overall SEO is. Knowing it’s bad tells you to work on things. Knowing it’s great tells you to keep doing what you’re doing.
SEOptimer will help you know your website’s SEO.
It’ll show you yours on page metrics, such as keyword usage and user experience (ex: speed and mobile responsive).
It’ll also show you off page metrics, such as your backlink profile and Domain Authority (a Moz metric).
When it completes the audit, SEOptimer will grade your website and even give you recommendations.
Used for: Link Building
Broken link building on steroids. LinkMiner takes it to the next level.
Before LinkMiner, the Check My Links extension was the go-to tool for checking a page’s links.
Yes, it’s still very useful.
But the difference between the 2 is LinkMiner gives you more about the broken link. Check My Links simply finds out if the link works or not.
Some of the data LinkMiner pulls up are Facebook Likes, DA and PA, backlink numbers from Moz, Ahrefs, or Majestic, and more.
The reason it’s useful is because you get to know how popular the broken link is. And if it has a good amount of links from authority blogs, you can get your broken link building on.
You can download the extension here.
#10: Authority Labs
Used for: Rank Tracking
Authority Labs is a rank tracking and SERP monitoring tool that gives you the ability to track results by country, city, or even postal code (which has rarely been done before).
The tool gives you your whole keywords, their rank positions, and their search volume.
Authority Labs also gives you the ability to track your competitors’ search rankings. This has its advantages. Knowing your competitor’s highest rankings and best keywords allow you to battle them for a top spot on page 1.
Some other great features include mobile rank tracking, weekly and monthly reports, and more.
Plans start at $99 per month with a 30-day free trial.
Whether you like it or not, SEO is a big part of your online business. It’s the largest source of free organic traffic, leads, and customers.
The 10 SEO tools we shared above will help achieve high rankings in 2017. Your year. Your business’s time to shine.
When one thinks of DIY marketing most small businesses turn to blogging. With good reason. Your business? s blog is really a spot to share valuable information along with your customers, generate qualified leads and create your brand.
Blogging trends are constantly changing in reaction to consumer preferences and updates to look engine algorithms. Be able to incorporate these blogging trends for 2016
1. Post Regularly
This really is still an area where many businesses fall short. You need to post fresh content at regular intervals. Readers expect it.
Found out an editorial calendar along with your content creation team. This manner you‘ll always possess a steady stream of blog posts inside the works and you may supply readers using the content they crave.
2. Write Longer Posts
The times of 400 word blog posts are over. Today the typical blog post hovers all around the 900 word mark. As blogging trends go you have to pay focus on this one. As well as for good reason.
Major search engines like google and yahoo and consumers are demanding more in-depth blog posts and you need to provide them using this type of content. Strive for blog posts inside the 1, 500 words range. Provide readers with valuable content and they‘ll be very likely to share.
3. Concentrate on Social Media Relatioships
Social media has grown to be the foundation of DIY marketing efforts during the previous few years which trend will continue in 2016. Social media drives traffic and lets you engage along with your customers on a genuine time basis. In 2012 it’s ENGAGEMENT is what matters most. ? With numerous scheduling and automation tools, engagement is getting more attention.
Use social media management software like Buffer in order to make the method easier for the company. You ought to treat it social media being an extension of your respective customer service department. ? Buffer is a superb blending of automation and manual.
Current blogging trends are moving far from text-heavy posts. Add images and infographics within your blog posts to provide readers a far more full experience.
You are able to create graphics through the use of free resources like Canva,? Buffer’s Pablo and? Unsplash. To make infographics use Piktochart.
5. Turn into a Contributor
Guest blogging remain valuable. Avoid one-off guest blogging posts and work toward building ongoing relationships with blogs and sites you read regularly. ? It’s about becoming section of a community.
6. Put money into Paid Traffic
There‘s a quote among digital marketers which goes something like this
You don’t possess a traffic problem — you‘ve an offer problem. You can purchase all of the traffic that you’ll ever want or need.
Going forward, more companies will pay to drive visitors to their website. Facebook includes a paid advertising that‘s second to none. It lets you fine tune your audience and obtain your message in front of these consumers that are truly curious about what you need to say.
The secret for getting the foremost away from your paid traffic is to get a killer offer.
If you’re feeling stuck with that — review these 5 Messaging Questions — that can help you outline your offer.
7. Feature endorsements prominently
Word of mouth remains a strong marketing tool. Found out a section in your website that highlights customer reviews. Use positive reviews from Yelp or similar sites, emails you have received or comments left on blog posts.
8. Upgrade Your Lead Magnets to Build Email Lists
Whatever industry you‘re in you need to be building an email list. ? During the past you can get by with newsletters and tips. ? But those are old and stale as nobody wants more garbage with their email, you’re going to need to your game.
Produce a killer downloadable section of content that could get a audience salivating to obtain their hands onto it. ? The fundamental strategy is your free email download ought to be a number of your BEST content. ? Don’t be stingy by it. ? Be generous along with your expertise and also the value you give within your website visitors.
9. Engage, Engage, Engage and When You are Done, Engage Some More
Use your blog articles as jumping off points to extend engagement along with your customers. Ask questions and seek input from readers. Reply to comments which are left, both positive and negative.
10. Targeted Calls to Action
You‘re in business in order to make money so you must have strong calls to action (CTA? s ) included in each blog post. Tell your book reviewer what you need them to carry out next. Can it be to call your office or store? Download a free report? Or request a trial? This is actually the bare minimum.
The tendancy right Now‘s to created targeted calls to action. ? Basically, calls to action that match the blog post visitors to your web are reading. ? I’m using Thrive Themes for this blog which enables me to created specific lead generation calls to action that could be visible on certain pages, posts or categories. ? This adds to the likelihood that visitors will opt within your subscriber list.
There will be plenty of style bloggers available today —but identical to anything fabulous, there’s definitely room for additional. Actually, it probably won’t be long before owning a blog is really a prerequisite for acquiring a job inside the fashion industry. In the end, it’s a style of networking—a method to showcase your style, position yourself as an authority, and obtain known inside the fashion world.
So, how can you receive a blog up and running, then have it to be up and coming coming from the crowd? I won’t dance all around the answers or judge you inside a British accent—but I will be able to share the actual scoop about what as like a successful blogger really takes.
1. Start Sharing
From the start, start promoting your blog to family, friends, and also your social network (without being overly annoying, in fact ). This really is your best option for testing your brand and content. The the fact is, nobody will read your first couple posts outside of the folks you tell concerning your blog, so there is no reason to freak out every time you hit the publish button. Just acquire content available and begin getting honest feedback from people.
Then, take your sharing and relationship-building to another level. Start reaching out with other bloggers and potential readers via Twitter. You’ll be surprised by just how many great relationships you are able to build simply by an easy tweet ! It‘s also wise to consider establishing informational interviews with bloggers you admire—it’s a wonderful way to start building your network. (Need help finding bloggers and much more readers? Take a look at my site, Canopi. me, where one can find and follow bloggers who share your interests, all in one place. Request an invite so you’ll have first access once we officially launch. )
2. Grow Your Readership : Strategy + Consistency
Perhaps one of the keys to growing your readership is to possess consistent content—people could keep returning in the event that they know when you should expect new posts. This could possibly be as easy as adding a visible line somewhere in your homepage that says, “We post every Tuesday and Thursday. ”
But beyond your typical publishing schedule, pay focus on popular events and find out if you re able to opportunistically grab extra Google search and Twitter traffic. For instance, when it was eventually broadcasted everywhere last year that Pippa Middleton was wearing pantyhose out and about in London, I jumped in. I wrote a piece about just simply the amount I dislike pantyhose, even when fashion’s It Girl was sporting them—and thus capitalized on the newly trending topic. Because I‘d been so quick to react, my blog received a spike in traffic from people attempting to find articles about Pippa’s fashion statement.
With any such strategic play, your ultimate goal usually is to bring people in—and hopefully they’ll like whatever they see, look around more, and are available to your blog long following the fashion trend or hot topic has died.
3. Befriend Agencies
Once you’ve gained a solid following, you are able to start reaching over to clothing brands. This is actually the fun part ! Step one is to make a listing of PR or word of mouth marketing agencies that represent the brands you adore and request to become added on their media list. (Try Googling the brand name you’re after and also the phrase “PR firm. ” It’s likely a press release will pop up, providing you with the contact information you‘ll need. ) It’s also helpful to stay tabs upon the industry by reading sites for example PRSA. org, FashionablyMarketing. Me, and PR Couture.
In case you already adore and wear a specific brand, don’t just ask to become added towards the list—also let the agency know why your blog could be a good fit and send links of posts where you’ve worn the brand before. Also try directly reaching over to emerging brands that could not be large enough to possess their very own agency—they’re likely excited to grow their very own following and wanting to work along with you.
Also do not forget that the simplest way to a brand’s heart is through engagement. Brands and agencies want to labor with bloggers that have engaged readers, because that ultimately implies that readers hear you and trust what you need to say (and therefore are very likely to purchase an item based in your recommendations ). So everything networking you’ve been doing along with your readers? It’ll pay off when it is available time for them to partner with brands.
4. Get Purchased Your Services
If someone provides you clothing, that’s great ! But don’t be scared to question for payment anytime a brand wants a sponsored or promoted piece—promotional pieces ought to be treated like advertisements, even when they’re integrated within your everyday posts. Identical to magazines earn money from their advertisers in which to stay business, your blog will eventually need to earn money through sponsorships or promotions if it’s visiting stay afloat.
That being said, it’s your job like a blogger to possess and enforce your standards. You ought to only work with brands which are authentic for you and that you‘d personally wear—not just anyone who‘ll pay you. If you‘re not a real advocate of the brand you’re promoting, you‘ll quickly lose the trust of your respective readers.
5. Get Out There
The truth is, you’ll quickly get to a point where the best way to grow your blog is to leave it. In other words, reach out to other blogs—particularly the ones you think your potential readers are visiting—and ask to write guest posts. Plan to write as many as possible—upward of 10 a month if you’re truly passionate about growing your readership.
For the best chances of converting people to readers of your site, write about topics that will be interesting for the readers of that particular blog. For example, if your blog covers bargain fashion deals and the site you’re guest posting on targets professional women, combine those efforts by writing a post on, say, five workplace looks under $50.
Another great option is interviewing some of your favorite bloggers and posting the Q&A; on your site. Not only will you likely gain some insights, but you’ll also see a traffic bump if the interviewee promotes the piece.
6. Position Yourself as an Expert
Finally, being a blogger can definitely help you position yourself as an expert in the fashion world. So don’t be afraid to pitch local news sources or city magazines with story ideas that can showcase your unique perspective and expertise.
Just like your posts on trending topics, the best pitch to a media outlet is a story that relates to something that’s currently hot in the news or that’s coming up around the corner. (For example: Pitch a local morning show on presenting fall fashion trends from stores all found in your city.) You’ll also want to show your credibility by linking to past guest posts, media mentions, or accomplishments, as well as why you’re the perfect expert for the story. No, it’s not easy, and it does take time, but as you build your blog and following, it’ll become easier to pitch yourself.
Being a blogger no longer entails a couch, your parent’s basement, and nerdy glasses (though thanks to Zooey Deschanel, those are currently back in style). It instead requires some serious thought, planning, and work. But with these steps, you’ll be one step (or heel!) ahead of the game.
Bing is the most famous and effective Search Engine that uses a special algorithm to generate search engine results. Google gives digital media marketing companies a chance to take advantage the free tools that Google provides. The listed are the highest tools the marketers should grab :
Google Analytics : Google Analytics is really a free web analytics service provided by Google in an effort to track website traffic. Marketer’s could use this service to understand more the website visitors. These details includes demographics, technology used, traffic sources, social engagement, mobile information, etc. Use Google Analytics to make your ultimate goal and track your ultimate goal performance and attribute it towards the appropriate sources.
Google Webmaster Tools : Google Webmaster Tools (GWT ) benefits you identify any issues along with your website. It helps you observe your site as Google sees it. GWT is important for just about any strong Search Engine Optimization (SEO ) effort. GWT provides you insights into what pages happen to be indexed in your site, what links are pointing inwith it, your preferred keywords, and even more.
Google Adwords : Google Adwords could be helpful when you’re not getting enough search traffic. Google AdWords is Google’s online advertising service in which the advertisers can bid on particular keywords to ensure that their ads show on search results page (SERP ). You are able to gain a considerable level of qualified traffic in which the conversions will meet or exceed the worthiness you pay for the ads.
Google AdWords Keyword Tool : Google AdWords Keyword Tool helps you discover the keywords that individuals are typing into Google search box. It provides you a traffic estimation in our target keywords and likewise assist in finding more relevant and related Keywords for the niche.
Google Trends : Google Trends offers a number of information such like the searches which are currently popular. Traffic trends are only available for websites with a higher amount of traffic. It was eventually originally meant for normal people that don’t necessarily buy ads but want to see what’s trending upon the Web.
Google Alerts : Found out your Google Alerts to resolve your competitors also to discover where they‘re getting mentioned or are building profiles. You should use Google Alerts to stay tabs on who’s mentioning you, your product / service, or website. This free online tool that allows you to track keywords and key phrases effortlessly therefore you never miss another important conversation.
Google AdSense : If your site gets a moderate level of traffic,
I’ve been working sunup to late afternoon for the final four days establishing and running a booth that sells the wares of all the participants in our wonderful Maestros del Arte show in Chapala. The final two days were rainy and cold which necessitated two revampings from the booth and moving of all of the goods. The rain kept coming and also the mud puddles got deeper. I‘d been running from booth to booth after which to ours and came home exhausted every evening. Tonight, therefore, I got home at 5, fed the dogs, warmed up a couple of leftovers, washed off my muddy feet and fell into bed. It was eventually freezing cold inside my house with no central heating, so I set just a little space heater givenfor my night table and took turns warming my four sides of my body, fetched a heating pad to warm my hands, and socks to warm my feet. I fell asleep at 7 p. m. and woke up at 11 p. m. – US Blogging Tips
Still, still night. Went out to discover the Super Moon, but it was eventually too overcast to reveal also a glow to suggest where it may be. Probably the gloom opened up for a couple of seconds and I ran in to obtain my camera, but from the time I located it, the sky had closed its window again. Read a couple of blogs, including Murdo Girl’s which experienced a video I turned on. Inside it her three dogs were barking and barking. Immediately, Morrie and Diego, who were sleeping peacefully inside the doggie domain, went rushing out straight into the night to bark back at them outside the sliding glass door to my bedroom. Then all of the neighborhood dogs began to bark back. I brought my dogs in using the promise of the dog biscuit, locked them with their cages, and they‘re calm once again, but sixteen minutes later, the neighbor’s dog remains going crazy. The risks of blogging.
We‘ve all been there. We’ve all experienced a period, or often times, where we‘d no idea what to write down about for our particular new blog post. Coming up with new blog post ideas is definitely thing, but coming up with good blog post ideas is yet another. It‘s really a challenge to churn out a blog post every week. If you’ve experienced blogger’s block like I‘ve, I hope today’s blog post on 4 ways to locate new blog post ideas is available in handy.
Keep Tabs on your ideas
The thing about inspiration is which you don’t know when it’s visiting strike ! When the thought strikes, you have to be ready. Keep a document of a couple sort where one can keep an eye on your blog post ideas. This document ought to be inside a place where one can access it all of the time, like Google Drive or Dropbox. A sheet of paper or old fashioned Moleskin notebook is fine too, just be sure to have all your ideas in one place so they‘re easier to locate when you‘ll need them. Jot down the thought the instant it is available, it doesn t matter if it is simply a simple blog post title idea or perhaps a full-on outline. Don’t worry if the thought is good or bad. The thing is to develop a listing of blog post ideas to labor from sooner or later.
Read industry news & blogs
Sign up for websites and blogs that cover news associated with your industry. Exposing you to ultimately outside blogs and websites will inspire you. Try using these pieces as references, after which add your own personal commentary or viewpoint upon the subject. Maybe have the ear of a differing outlook on a subject that another person has already written about, or maybe you’ve discovered a brand new topic you’ve never considered writing about and also have your own personal perspective to blog about.
Have Brainstorming Sessions
You can’t go wrong with a very good ol’ brainstorming session. There isn‘t any reason you need to be the only real person contributing towards the blog. Get a team together and brainstorm blog post ideas, or you can request other members and colleagues of your respective company to contribute blog post ideas. Different minds think differently, and you‘ll run into ideas that Haven‘t crossed one‘s mind before.
Ask the web for ideas
The good thing about the web is there will be numerous possibilities to discover questions that individuals are attempting to find answers to. You are able to crowdsource blog post ideas by checking Twitter conversations, LinkedIn discussion groups and much more. Another great internet source for finding questions individuals are asking is Quora, a Q & A website where people ask questions which any person can answer. It‘s a excellent spot to discover what kinds of topics individuals are referring to. You are able to learn what individuals want to understand about your industry.
Not understanding what to write down about is frustrating, but these few tips should have the ability to assist you When you‘re stuck inside a rut. Don’t feel discouraged whenever you hit blogger’s block. It happens to even the foremost seasoned bloggers. A bonus tip for whenever you don’t really know what to blog about is to bring a breather. Attempting to force creativity usually doesn’t work, whereas going for a break and doing something else can leave you feeling relaxed and renewed for a brand new challenge.
When you have other techniques for coming up with blog post ideas, please leave them inside the comment section below !
Whether or not online shopping is secure is one question which gets asked over and over again by those who are considering making a purchase online. Unfortunately there is no simple answer to this question which will apply to all online shopping situations. However, there is a list of questions which online shoppers can ask to assist them in determining whether or not it is safe to purchase the item they are seeking online. A few of these questions deal with the online retailer’s reputation, the security of the server and the return policy offered on the items. This article will discuss some of these questions in an effort to help readers make informed decisions regarding online shopping.
Is the Online Retailer Reputable?
Determining whether or not an online retailer is reputable should be the first step shoppers take before deciding whether or not to make a purchase online from a particular online retailer. This is important because shoppers are much more likely to be satisfied with purchased from a reputable breeder than they are to be satisfied when the purchase is made from an online retailer with a less than favorable reputation.
There are a few methods shoppers can use to verify the reputation of the online retailer. Consulting the Better Business Bureau is just one of these methods which can be very beneficial to the shopper. Here the shopper can find information regarding previous complaints against the online retailer and can use this information to determine whether or not the retailer has a reputation for dealing fairly with customers. Online retailers who have been in business for a few years and do not have any complaints against them or have very few complaints against them can generally be trusted while shoppers should be wary of consumers who have many unresolved complaints against them or who have only been in business for a short period of time.
Is the Server Secure?
The security of the server used to complete the online purchase should also be questioned by online shoppers. This is a valid concern because identity theft can cause a tremendous amount of problems for the shopper. However, there is a very simple way in which an online shopper can determine whether or not the website is secure. Whenever submitting sensitive data such as credit card information the shopper should carefully examine the web address. A secure website will have a prefix of https:// while an unsecured website will have a prefix of http://. If the website is not secure the online shopper should consider making the purchase by calling customer service instead of submitting the information via the unsecured website where it can be vulnerable to being intercepted.
What is the Return Policy?
Carefully reviewing the return policy of an online retailer can also give the shopper a good indication of whether or not the seller is reputable. In general the return policies offered by online retailers should be very similar in nature to the return policies offered by traditional retailers with the exception of special provisions for handling the shipping of the product back to the retailer. Return policies which are unusually restrictive should be considered suspect by the shopper and may indicate a need for the shopper to do some additional research before deciding whether or not to patronize a particular online retailer.
Can you blog? Maybe you chronicle your travels, report on the problems with your industry, or share your latest fashion finds with the people of the globe. Blogging may be a hobby, a method to create your brand, or perhaps a line in your resume that will help you land employment.
But are you aware that it‘s really a job, too? As the majority of blogs are personal platforms, Technorati estimates that as much as 39% of bloggers do it right for money. Plus, Hubspot reports that companies are increasingly shifting marketing dollars to blogging and social media, creating more opportunities for contractors, freelancers, or full-time employees to blog for any paycheck.
So how will you go from blogger-on-the-side to blogging for somebody else? Building and showing your skills through a private blog is a superb starting point. And after that, here will be the five key things you’ll got to turn your hobby into your job.
1. Know Your Blog
In case you haven’t already, take inventory of your blog. What‘s your niche and demographic? What kinds of strategies perhaps you have used to obtain your blog noticed? How will you plan and organize your articles? Keeping a record of your successes like a blogger can help you identify what you could bring to some company’s strategy and how you can craft your resume. Similarly, noting the areas where one can grow will show you places to focus as you’re improving your blogging skills.
2. Get Noticed
As you will know, blogging isn’t nearly writing, it’s also about getting others to learn your writing. Standing out inside the blogosphere takes effort—but it’s a key skill employers will certainly be attempting to find. So concentrate on getting your personal blog available : Network along with bloggers, take part in social networks, and attend industry or blogger events. Even when your blog is inside the handmade goat cheese mini-niche, if you’re getting noticed, you’re doing something right, and that’s an excellent story to inform inside a job interview.
Along with writing (regularly ) for your own personal blog, establish outside credibility by contributing with other blogs and publications, too. This won‘t only enhance your writing skills, it’ll get a name inside the blogosphere and assist you make new contacts. Lots of blogs take contributors or guest posts, so get started by what you will know and branch out. In case you write a food blog, see if you re able to guest post for other food bloggers, then try pitching a kid-friendly recipe to a household blog.
4. Diversify Your Skills
The very best blogs have not only words. They include high-quality visuals, an appealing layout, creative content, and interactive features. So take into consideration another skills you are able to bring towards the table aside from writing—such as photography, design, or technical capabilities. And in case you don’t have any yet? Pick one and utilize your own personal blog to develop it. Try taking your own personal photos rather than using Creative Commons-licensed images, or try you at customizing a header. Developing skills from coding to graphic design to video production can provide you with a big boost over other blogging candidates.
Once you’ve beefed your blogging resume, the entire process of finding a corporate blogging position is not too differ from finding other new job, with a few exceptions. First, remember that “blogger” might not continually be inside the position title, so be sure to take a look at communications, marketing, along with other related keywords. (Lots of blogging jobs get posted on specialized or writing-oriented sites, so get started by ProBlogger, Media Bistro, and Freelance Writing Jobs. )
Next, consider part-time blogging positions. Its not all companies possess the dollars to dedicate somebody to some full-time blogger, but that’s OK, most especially when you’re starting out. Consider getting the shape of your toes wet and a few experience via a part-time or freelance position.
Finally, ensure your blog is so as (the very first thing an employer can do is click that link ) which your cover letter demonstrates your creativity, passion, and writing prowess. In the end, that’s exactly what your future employer is after.
Backlinks remain a crucial component among the many more-than-100 items Google’s search-engine algorithm considers to calculate your website’s position on the search results page (SERP ). That‘s the reason they are important. But achieving a robust backlink portfolio using only white-hat (ethical ) SEO tactics could be challenging.
Still, you‘ll be able to get high-quality backlinks. The listed five tips will show you the way to enhance your backlink portfolio as time passes, and move your site’s position up inside the bargain.
‘High-quality’ backlinks defined
First off, what does
[click to edit]’)” onmouseout=”UnTip()”>” top quality
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Domain age : There’s not much difference between a domain that is twelve months old you that’s six months old, consistent with Matt Cutts, Google’s guru of things SEO. However, older sites with consistent ownership prove the site is trustworthy towards the Google gods, and these factors give links stronger weight.
Link authority : Domain age, keyword relevance along with other items all get into link authority. Link authority also adds to just simply the amount weight Google gives your backlink. To examine your link authority, use Ahrefs : an excellent tool to examine your current backlink profile and check link authority from other sites.
Natural link patterns : Major search engines like google and yahoo have gotten wise towards the so-called black-hat SEO techniques popular inside the pre-Panda and Penguin days when individuals found out link farms to the sole purpose of pushing backlinks into websites. The poor-quality sites often charged to the pleasure of spreading spam. Lately, however, Google along with other major search engines like google and yahoo are sophisticated sufficient to look out for natural linking patterns into your website instead of a large number of links coming from low-quality parked domains. Natural patterns reflect an array of sites, with some being high authority and a few low, and from keywords related to your web. If your site sells aquarium supplies and links are coming in from tropical and saltwater fish hobbyist blogs, that seems logical. When the links are coming from sites completely unrelated to fish and aquariums, warning flags will certainly be raised.
5 advice for high-quality backlinks
Obtaining high-quality links like those described above could seem a tall order. But smart marketers understand that there will be techniques to obtaining high-quality backlinks. These methods take a little time, after which much more time for them to boost your site’s position inside the SERPs. That won’t happen overnight. But these methods are both proven and ethical for increasing your backlink profile included in complete SEO strategy.
Tip 1 : Review your current backlink profile. Take a little time to review your domain’s current backlink profile. The previously mentioned Ahrefs is definitely an industry standard tool that provides an abundance of information, though there are others to assist you examine your site’s link profile and domain authority. They include Majestic, Moz, Small SEO Tools and much more.
Start a file in your computer, or perhaps a spreadsheet, to record your site’s current link profile. You’ll need this to track progress as time passes and also your work in your backlinks profile.
Record your site’s current backlink profile with your folder or spreadsheet. Just how many links is there? What sites could they be from? Visit many of the sites to view their quality. Check their rank and authority. What content is attracting links, and can also you capitalize on those keywords?
Tip 2 : Create a listing of your top posts and keywords. You need to give websites grounds to link into your articles. Relevant, authoritative, engaging and unique content forms the backdrop of inbound linking activities. Go over your current website and develop a listing of your most-read content and keyword phrases that bring in the very best traffic levels. You’ll use these like a springboard for the backlink development efforts.
Tip 3 : Add long-form content to your internet site. Long-form content, roughly defined as content over 1, 000 words, attracts backlinks. In one study, the typical Google first page search result contained 1, 889 words. Look out for good content by yourself site now that may be expanded into online guides or longer pieces. Add images to your articles, too. Another study found that pages which rank well have some image.
Tip 4 : Generate a listing of websites that you’d prefer to link into your website to start out a guest posting effort. Guest posts enable you to feature natural backlinks to your web from an array of sites. You pitch an original topic to some webmaster, and when he likes it, you submit your post. In exchange to the content, the webmaster links to your internet site. It will take time for them to develop content for other sites, so pace yourself or hire a freelance writer to make guest posts for you personally. Don’t repurpose existing content or use duplicate content ; which will hurt both your SEO efforts and also the site you’re pitching.
Use your folder and spreadsheet to develop a listing of websites that you’d ideally prefer to link into your website. Discover the contact information to the webmaster, and add that within your spreadsheet.
Tip 5 : Pitch your very best content to websites. Another strategy to get backlinks usually is to email the webmasters in your target list having a pitch to link into your articles. When the content is good enough or relevant sufficient to their sites’ audience, They‘ll consider your request. Impart them with anchor keyword phrases you’d like to possess linking into your website, and wait and see. They‘ll take weeks to respond.
Related : Here is What Really Matters for SEO in 2016
Obtaining high-quality backlinks in 2016 is really a task that takes effort and time, but it’s still possible to enhance your backlinks profile. Backlinks remain a crucial component of how the major search engines like google and yahoo calculate your site’s position on SERPS. The greater you are able to enhance your backlink profile, the greater.